It is time to change Narratives on the African Continent-Africa Soft Power Project

Africa Prosperity Network, Africa Soft Power Project team up to change Narratives on the African Continent im order to give value to the African Continent and African Initiatives that will drive the continent’s prosperity agenda.

This was told the Media on May 27, 2022 at the side-line of the Africa Soft Power Conference which kicked off in Rwanda on Thursday.

According to Founder of Africa Soft Power Project, Dr Nkiru Balonwu, Africa has the youngest population in the world and from that there is a hidden potential that should start to make Africa shine.

“If you think about America’s biggest strength is actually its soft power. So the way you think about Hollywood, and the music industry, you see America’s superpower”. he said

For her, Africa has many of the needed solutions that can be even shared to the rest of the World, instead of africans tend to go to the western countries to find solutions.

As a young continent, Africa has the youngest population in the world and from that there is a hidden potential that should start to make Africa shine.

“If you think about America’s biggest strength is actually its soft power. So the way you think about Hollywood, and the music industry, you see America’s superpower” Dr. Nkiru said

She added that Africa has its own creative, a young people with a youngest population in the world which is a tough richness. For that once the continent decides to use its own means to find its own solutions, it will no longer be necessary for African leaders to take flights to Europe for meetings to address Africa’s problems.

“And in any case, I think it’s really important to understand that we’re here in Kigali, because we think we need to start convening on the continent. We can’t all be going to Davos and going to London, when things are happening here, we should be here, our leaders should be here, which is sort of exercising the idea that we can convene power here, as opposed to always packing our bags and going to Dubai, going to all of these spaces and that’s why we thought Kigali was important.” Dr. Nkiru said.

Due to this resilience, The Africa Soft power Project and Africa Prosperity Network are going to collaborate for the same idea of convening on the continent among other initiatives.

Apart from the role of Africa Soft Power Project, the Africa Prosperity Network last week launched the Kwahu Summit which is also set to foster positive narratives for Africa.